We are delighted to announce that our CEO and co-founder, Jens Bördin, was recently featured on the latest episode of aera’s OPEN ears podcast. In an engaging conversation with host Hanane Fathi Roswall, Ph.D., Jens explores the critical role of Intellectual Property (IP) as a strategic business tool, rather than just a legal requirement.
In this episode, Jens draws from his journey from engineering studies to leading Konsert Strategy & IP and offers real-world examples from well-known brands. Together, they discuss how IP can help technology-driven companies capture, control, and scale business value for growth and profitability.
Episode highlights include:
- The common pitfalls companies face when IP is used only as a legal checklist
- Ways to identify “Business Choke Points” and how IP can address these critical areas
- How to build and leverage IP Value Models for greater business impact
- Insights on connecting technology and IP to overall company strategy
Whether you are a business leader, innovator, or working in the IP field, you will find valuable takeaways about turning intellectual property into a driver of competitive advantage.
Want more?
OPEN ears by aera
If you are interested in more content from leading experts in IP, strategy, and innovation, be sure to check out aera's OPEN ears podcast for a range of insightful conversations.
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