Develop fit-for digital IP strategy able to support software and data-based business

Digitalization is bringing new competition and increasing dependency on external technology. This is putting never-before-seen pressure on IP functions to adapt in relation to e.g. software, data, open source and agile innovation.

We help develop contextualized IP strategy that translates business strategic objectives to IP objectives. We ensure IP activities are focused on top-critical IP jobs-to-be-done and set concrete actions and measurable targets to maximize impact for the business and return on investment.

Digital IP strategy is specifically designed to handle the digital reality:

  • Manage and mitigate digital-enhanced IP risks and conflicts in a rapidly evolving business environment.
  • Support complex negotiations and transactions with e.g. technology suppliers, ecosystem patterns and M&A targets.
  • Go beyond patents and include multi-mode IP portfolios utilizing e.g. contracts, copyrights, designs, data and trade secrets.

Fit-for-digital IP strategy steers the building and use of multi-mode IP portfolios to support the digital business, including how to proactively mitigate of the largest digital IP risks and coming out on top in complex transactions and negotiations. Using IP jobs-to-be-done, digital IP strategy express specific business needs that IP shall address in a concrete and communicable way that business, technology and IP people can get behind.

Client challenges

  • “Our business is rapidly moving into digital domains which are new for us: How do we best navigate in this new landscape? Where are the key risks for us?”
  • “How should we best protect software-based innovation with limited detectability?”
  • “How can we avoid over-paying in technology negotiations with suppliers, collaboration partners and M&A targets?”
  • “How should we best manage the increasing use of open-source software in development?”
  • “How should we ensure access to key data to support new digital products and services?”


Relevant insights

Business-Driven IP ManagementWhite paper
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